The first Captain DoRegos was opened by the DoRego brothers in Cape Town, South Africa in the early 70s. Captain DoRegos joined the Spur Brand family in March 2012. To date the brand has grown to more than 50 outlets in South Africa, Lesotho, Namibia, Botswana and Mauritius.
Life gets hectic here in Mzansi. At Captain DoRegos, we’re fundies when it comes to whipping up delicious value-for-money meals in a flash. Our hip, urban customers can tuck into delicious, crispy chicken pieces, fish and chips, dagwoods, burgers and breakfasts. We’re about variety and catering to all income groups, in all our locations.
We’re bright. We’re colourful. Our striking store designs and trademarks are hard to miss, achieving swift recognition by the public. We carefully plan every Captain DoRegos store to ensure that our customers are comfortable and our work is efficient.
Captain DoRegos customers come from all walks of life, primarily from LSM 4 - 7. They are family people. They value tradition and work hard to provide for their children. They are mainly people on the move.
Captain DoRegos Franchisee must possess the following characteristics:
- I have the desire to own a business.
- I have the ability to communicate and work with other people.
- I happily face new challenges.
- I have the following personality traits: commitment, tenacity & dedication.
We have worked hard to provide a fully equipped store at a price that will deliver a high sales-to-investment ratio. The “turnkey” operation costs approximately R1 300 000 excluding VAT, depending on the floor size and condition of the premises.
This covers basic plant and equipment, fixtures, fittings, computers, signage, licence fees, uniforms, launching expenses and initial stock of approximately R60 000. The applicant must also provide a start-up working capital of R30 000. The proposed franchisee should have approximately R650 000 owner’s equity and must be able to finance the balance.
Spur Group does not offer financing, however, we do have established relationships with a number of lending institutions that offer financing to our current franchisees. We are also happy to evaluate combined financial statements of partners in an investor group to determine whether the applicant meets our financial requirements.
The actual return you receive on your investment will depend on a number of factors. These include your location, economic conditions in your market, willingness and the ability to adhere to our business system, and dedication.
The term of the franchise agreement is 10 years, with the option to renew for an additional 10-year term.
Prospective franchisees have the option to develop a single store or their own group of stores within our group, depending on performance.
Shops need to be between 100 and 120 square metres. It also needs a 3-phase power with a minimum of 125 amps per phase.
We have identified geographic territories available across the country. Our current expansion plan is to increase our national footprint in South Africa and includes growth into Africa.
Franchise fees: 3.5% of turnover
Advertising fees: 1,5% of turnover
Franchisees must purchase paper and food stock and goods from the Captain DoRegos National Distribution Centre. Combined purchasing increases our bulk purchasing power so that costs are kept low, products are always consistent in quality and supply is regular.
We offer staff a 30-day training course and owners/operators a 30 to 60-day course that covers our business systems and brand identity. This also includes an introduction to the Captain DoRegos operational standards, which are requirements that ensure that our guests enjoy consistency in the quality of our service, the friendliness of our staff, the atmosphere in our store, and the perceived value we provide.